Enhancing MoVA Realities' Brand Communication Strategy
MoVA Realities seeks to strengthen its brand impact and community engagement by leveraging persuasive communication techniques. This project will guide students to research MoVA’s brand, audience, and communication channels to develop strategies for impactful messaging. Students will use their findings to craft persuasive content ideas and outreach recommendations that align with MoVA’s goals in the augmented reality and events sector.